Posts

Introduction to feminism: blog tasks

  Everyday Sexism Watch the Everyday Sexism TED talk from Laura Bates (linked above) and answer the following questions: 1) Why did Laura Bates start the Everyday Sexism project? Laura bates starts off the everyday sexism project by talking about how she has been sexualised 3 different times and that has caused her alot of problems and this happened all in the space of a week and demonstrates how that made her uncomfortable. 2) How does the Everyday Sexism project link to the concept of post-feminism? Is feminism still required in western societies? The everyday sexism project links to the concept of post feminism by showing that we still need it and feminism is still required in western socites and that is quite important for  3) Why was new technology essential to the success of the Everyday Sexism project? the new technology is essential to the success of the everyday sexism project because it is a main quality thaqt can help the success to be even bigger. 4) Will there be ...

Representation: blog tasks

1) Why is representation an important concept in Media Studies Representation is important becuase the media does not show rela life exactly.Everything is shown in an certain way.Studying representation helps us undertsnad how the media creates meanings and ideas and how it can influence the way people think. 2) How does the example of Kate Middleton show the way different meanings can be created in the media Kate Middleton shows that the same person can be represented in many ways. Photographers, editors and captions can make her look positive, like elegant and royal, or negative, like careless or out of control. The meaning depends on how the media presents her. 3) Summarise the section 'The how, who and why of media representation' in 50 words. Representations are made by producers who choose what to show and what to leave out. Their choices depend on the audience, the type of media, and the story they want to tell. Repeating certain ideas can make them feel normal and hide ...

MIGRAIN index and Spring assessment revision

1)  Introduction to Media: 10 questions 2)  Media consumption audit 3)  Semiotics blog tasks 4)  Language: Reading an image - media codes 5)  Reception theory - advert analysis and factsheet 6)  Structuralism : Factsheet and analysis   7)  Genre: Factsheets and genre study questions 8)  Narrative: Factsheet questions 9)  Audience: classification - psychographics presentation notes 10)  October assessment learner response 11)  Audience theory 1 - Hypodermic needle/Two-step flow/U&G 12)  Audience theory 2 - The effects debate - Bandura, Cohen   13)  Industries: Ownership and Control 14 )   Industries: Hesmondhalgh - The Cultural Industries 15)  Industries: Public Service Broadcasting 16)  Industries: Regulation

Media regulation: blog tasks

  1) What is regulation and why do media industries need to be regulated? Systems of regulation are required to provide rules and regulations to ensure that organisations operate fairly and media industries need to be regulated so it is made sure that they do not break the rules and are following the rules correctly. 2) What is OFCOM responsible for? OFCOM is responsible for regulating televison,telephone services and some aspects of the internet 3) Look at the section on the OFCOM broadcasting code. Which do you think are the three most important sections of the broadcasting code and why? The three most important sections of the broadcasting code are protecting under-18s, harm and offence, and impartiality. Protecting under-18s is important because children are vulnerable and should not see violent or adult content. Harm and offence prevents content that could negatively affect viewers or society. Impartiality makes sure news and current affairs are fair and not biased towards one...

Public service broadcasting: blog tasks

  In 2020 Ofcom published its findings from a five-year review of public service broadcasting in Britain. Read  the introduction to their report - pages 3-7 . You'll need your Greenford Google login to view the document. 1) Look at page 3. Why is it a critical time for public service broadcasting? It is a critical time because audience viewing ghabits are changing rapidly. More people are using online and on-demand services, and competition for viewers is increasing.PSB channels need to adapt to high-quality content  2) Read page 4. How has TV viewing changed in recent years? Live broadcasting has declined. Audiences increasingly choose to watch programs at a time that suits them online, and younger audiences prefer streaming services like Netflix and YouTube over PSB  3) Still on page 4, what aspects of PSB do audiences value and enjoy? Audiences value programmes that are trustworthy and inform them about the world and show different aspects of the UK culture and li...

Cultural Industries: blog task

  1) What does the term 'Cultural Industries' actually refer to Cultural industries refers to the creation,production and distribution of products of a cultural or artistic nature.Cultural industries are those industries that are most involved in the production of social meaning and Hesmondhalgh demonstartes to them being the most involved in the production process 2) What does Hesmondhalgh identify regarding the societies in which the cultural industries are highly profitable? this tends to be societies that support the conditions where large companies and their political allies make these products and make money and these conditions being demand being met and minimal regulation outside of the general competition law 3) Why do some media products offer ideologies that challenge capitalism or inequalities in society? This happens becuase the cultural industries companies need to continounsly copete with each other to try and secure audience members.Also companies try and outdo ...

Industries: Ownership and control blog tasks

  Media conglomerate research 1) Type up your  research notes  from the lesson - what did you find out about your allocated media conglomerate? Selection of companies: Alphabet,  The Walt Disney Company,  National Amusements,  Meta,  News Corp,  Time Warner, Comcast. If you were absent or didn't have time in the lesson to make these notes, research  any one  of the companies above and find examples of all the terminology outlined in the notes at the start of this blogpost. The conglomerate that i researched was Disney  Vertical integration Owning production studios and talent to control content, and controlling distribution channels to reach consumers directly, and also creating its own distribution arm called Buena Vista distribution and launching its own streaming service called Disney+ plus Horizontal integration Some of the horizontal integration examples that I have researched are the Pixar in 2006, Marvel Entertainment and Luc...